N. Mustamil, H. Y. Chung, and M. S. B. M. Ariff, “Determining Brand Personality of Nike Sports Shoes Using Aaker’s Brand Personality Scale”, Int J Innov Educ Res, vol. 2, no. 6, pp. 128–137, Jun. 2014, doi: 10.31686/ijier.vol2.iss6.201.