Enhancing creativity through Biological Stimuli during new products ideation
DOI:
https://doi.org/10.31686/ijier.vol6.iss10.1200Keywords:
creativity, bio-inspired design, product design, product development, engineering educationAbstract
The development of new and innovative products consists in a competitive advantage, allowing companies to overcome competitors, maintain or even increase its market share. As the product development cycle is shortening, a greater effort is required at the ideation of new technologies and products. In this context, the bio-inspired design has been receiving attention as a creativity strengthening method. However, the majority of methods and tools proposed in this field present biological stimuli in the form of literature extracts, requiring a great cognitive effort from the design teams in abstracting principles to generate ideas. In this paper a systematic approach to biological stimuli development is presented, as well as its contribution during the ideation process. An experiment was conducted on the context of a product design course. As result, it was evidenced that the biological stimulators contributed to the increase of the ideas' utility and variety, favoring the innovation process.
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References
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[48] S. Yilmaz & C.M. Seifert, “Creativity through design heuristics: A case study of expert product design”, Design Studies 32, 2011, pp. 384–415. doi:10.1016/j.destud.2011.01.003
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[50] M. S. Martin & M. J. Namusonge, “Influence of innovation on small and medium entreprise (SME) growth”, International Journal for Innovation Education and Research, 2(5), 2014, pp. 31-41.
[2] N. Becattini, G. Cascini and F. Rosa, “Embedding biological knowledge in a conceptual design tool”. Computer-Aided Design and Applications, 2016, pp. 1–11. doi: 10.14733/cadconfP.2015.309-314
[3] A. Chakrabarti, P. Sarkar, B. Leelavathamma and B. Nataraju, “A functional representation for aiding biomimetic and artificial inspiration of new ideas”. Artificial Intelligence for Engineering Design, Analysis and Manufacturing 19, 2005, pp. 113–132. doi: 10.1017/S0890060405050109
[4] H. Cheong and L. Shu, “Using templates and mapping strategies to support analogical transfer in biomimetic design”. Design Studies, 34, 2013, pp. 706– 728. doi:10.1016/j.destud.2013.02.002
[5] B.T. Christensen and C.D. Schunn, “The relationship of analogical distance to analogical function and preinventive structure: The case of engineering design”. Memory & cognition, 35, 2007, pp. 29–38. doi: 10.3758/BF03195939
[6] Creswell, J. W. Research design: Qualitative, quantitative, and mixed methods approaches, Sage. 2009.
[7] D.H. Cropley, J.C. Kaufmann and A.J. Cropley, “Measuring creativity for Innovation Management”. Journal of Technology Management and Innovation, vol. 6 (3), 2011, pp. 13-30.
[8] J. Daugherty and N. Mentzer, “Analogical reasoning in the engineering design process and technology education applications”. Journal of Technology Education, 19(2), 2008, pp. 7-21.
[9] W. Eversheim, T. Breuer, M. Grawatsch, M. Hilgers, M. Knoche, C. Rosier, S. Schöning & D.E. Spielberg. Innovation Management for Technical Products. Systematic and Integrated Product Development and Production Planning, 1 ed., Springer, Berlin. Germany, 2009, pp. 117–210. doi:10.1007/978-3-540-85727-3
[10] A.V. Gleich, C. Pade, U. Petschow & E. Pissarskoi. Potentials and Trends in Biomimetics. Springer, Heidelberg, Germany. 2009. doi:10.1007/978-3-642-05246-0.
[11] G. Goldschmidt & A.L. Sever, “Inspiring design ideas with texts”, Design Studies, 32, 2011, pp. 139–155. doi:10.1016/j.destud.2010.09.006
[12] C.J.I. González, A. Ogliari & A.F. de Abreu, “A contribution to Guide the Use of Support Tools for Technology Roadmapping - a Case Study in the Cloathing industry”. Journal of Technology Management and Innovation, vol. 8(4), 2013, pp. 153-169.
[13] M. Helms, S.S. Vattam & A.K. Goel, “Biologically inspired design: process and products”, Design Studies, 30(5), 2009, 606–622. Retrieved from http://home.cc.gatech.edu/svattam/uploads/7/DS1.pdf
[14] B.A. Hennessey & T.M. Amabile, “Creativity”, Annual Review of Psychology, 61, 2010, 569–598. doi: 10.1146/annurev.psych.093008.100416
[15] B. Hill. Naturorientierte Lösungsfindung: Entwickeln und Konstruieren nach biologischen Vorbildern, Expert Verlag, Renningen–Malmsheim, Germany, 1999.
[16] T.J. Howard, E.A. Dekoninck & S.J. Culley. “The use of creative stimuli at early stages of industrial product innovation”, Research in Engineering Design, 21, 2010, 263–274. doi:10.1007%2Fs00163-010-0091-4
[17] T.A. Lenau, S. Keshwani, A. Chakrabarti & S. Ahmed-Kristensen, “Biocards and level of abstraction”, International Conference on Engineering Design (ICED15), 2015, 1–10. Retrieved from http://orbit.dtu.dk/files/116284575/ICED15_471.pdf
[18] Y.Li, J. Wang, X. Li & W. Zhao, “Design creativity in product innovation”, The international journal of advanced manufacturing technology, 33, 2007, pp. 213–222. doi:10.1007/s00170-006-0457-y
[19] J. Linsey, K. Wood, & A. Markman, “Modality and representation in analogy”, AI EDAM (Artificial Intelligence for Engineering Design, Analysis and Manufacturing), 22(2), 2008, pp. 85-100. http://dx.doi.org/10.1017/S0890060408000061
[20] J. Liu & H. Hu, “Biological inspiration: from carangiform fish to multi-joint robotic fish”, Journal of Bionic Engineering, 7(1), 2010, pp. 35-48.
[21] K. Liu & L. Jiang, “Bio-inspired design of multiscale structures for function integration”, Nano Today, 6(2), 2011, pp. 155–175.
[22] T. Mak & L. Shu, “Using descriptions of biological phenomena for idea generation”, Research in Engineering Design, 19, 2008, pp. 21–28. doi: 10.1007/s00163-007-0041-y
[23] A.B. Markman & K.L. Wood. Tools for Innovation: The Science Behind the Practical Methods That Drive New Ideas: The Science Behind the Practical Methods That Drive New Ideas, Oxford University Press, USA. 2009.
[24] G.R. McGhee. Convergent evolution: limited forms most beautiful. Vienna Series in Theoretical Biology, MIT Press. 2011. doi: 10.1111/j.1525-142X.2012.00547.x
[25] H. Mohr & P. Schopfer. Plant physiology, Springer. 1995.
[26] D.C. Montgomery & G.C. Runger. Applied Statistics and Probability for Engineers, 3 ed., Wiley. 2003.
[27] M. D. Mumford. Handbook of Organizational Creativity, 1 ed. Elsevier. 2012.
[28] W. Nachtigall. Bionik als Wissenschaft: Erkennen-Abstrahieren- Umsetzen. Springer. 2010. Germany. doi:10.1007/978-3-642-10320-9.
[29] J.K. Nagel. Systematic design of biologically–inspired engineering solutions, PhD Thesis, Oregon State University, Oregon, USA. 2010.
[30] J.K. Nagel, R.L. Nagel, R.B. Stone & D.A. McAdams, “Function-based, biologically inspired concept generation. AI EDAM (Artificial Intelligence for Engineering Design, Analysis and Manufacturing), 24, 2010, pp. 521-535. doi:10.1017/S0890060410000375
[31] M. Ogot & G.E. Okudan, “Integrating systematic creativity into first- year engineering design curriculum”, International Journal of Engineering Education, 22(1), 2006, pp. 109-115. doi: 0949-149X/91
[32] W.K. Purves, G.H. Orians, H.C. Heller & D. Sadava. Life – The science of Biology, 7 ed., W.H.Freeman & Corporation. 2004.
[33] C. Santulli & C. Langella, “Introducing students to bio-inspiration and biomimetic design: a workshop experience”, International Journal of Technology and Design Education, 21, 2011, pp. 471–485. doi:10.1007/s10798-010-9132-6
[34] P. Sarkar & A. Chakrabarti, “Assessing design creativity”, Design Studies, 32, 2011, pp. 348–383. doi:10.1016/j.destud.2011.01.002
[35] J. Sartori, U. Pal & A.Chakrabarti, “A methodology for supporting ”transfer” in biomimetic design”, AI EDAM (Artificial Intelligence for Engineering Design, Analysis and Manufacturing) 24, 2010, pp. 483.
[36] S.D. Savransky. Engineering of creativity: Introduction to TRIZ methodology of inventive problem solving. CRC Press, Boca Raton, Florida, USA. 2000.
[37] K.Schmidt-Nielsen. Animal physiology: adaptation and environment, 5 ed., Cambridge University. 1997.
[38] J.J.Shah, N.V. Hernandez & S.M. Smith, “Metrics for measuring ideation effectiveness”, Design Studies, 24, 2003, pp. 111–134. doi:10.1016/S0142-694X(02)00034-0
[39] C. Sifonis, A. Chernoff & K. Kolpasky, “Analogy as a tool for communicating about innovation”, International Journal of Innovation and Technology Management, 3, 2006, pp. 1–19. doi:10.1142/S0219877006000697
[40] R.J. Sternberg, “The nature of creativity”, Creativity Research Journal, 18(1), 2006, pp. 87–98. Retrieved from http://www.cc.gatech.edu/classes/AY2013/cs7601_spring/papers/Sternberg_Nature-of-creativity.pdf
[41] S.S. Vattam, M.E. Helms & A.K. Goel, “Biologically-inspired innovation in engineering design: a cognitive study”, Technical Report, Georgia Institute of Technology, 2007, pp. 1-41. Retrieved from https://home.cc.gatech.edu/dil/uploads/30/BID_TR_042007.pdf
[42] S.S. Vattam, M.E. Helms & A.K. Goel, “A content account of creative analogies in biologically inspired design”, AI EDAM (Artificial Intelligence for Engineering Design, Analysis and Manufacturing), 24, 2010, pp. 467-481. doi:10.1017/S089006041000034X
[43] J.F. Vincent, O.A. Bogatyreva, N.R., Bogatyrev, A. Bowyer & A.K. Pahl, “Biomimetics: its practice and theory”, Journal of the Royal Society - Interface, 3, 2006, pp. 471–482. doi:10.1098/rsif.2006.0127
[44] J.F. Vincent & D.L. Mann, “Systematic technology transfer from biology to engineering”, Philosophical Transactions of the Royal Society of London. Series A: Mathematical, Physical and Engineering Sciences, 360, 2002, pp. 159–173. doi: 10.1098/rsta.2001.0923
[45] L. Walter, R. Isenmann & M.G. Moehrle, “Bionics in patents–semantic-based analysis for the exploitation of bionic principles in patents”, Procedia Engineering, 9, 2011, pp. 620–632. doi:10.1016/j.proeng.2011.03.147
[46] H.I. Wen, S.J. Zhang, K. Hapeshi & X.F. Wang, “An innovative methodology of product design from nature”, Journal of Bionic Engineering, 5, 2008, 75–84. doi:10.1016/S1672-6529(08)60009-8
[47] J.O. Wilson, D. Rosen, B.A. Nelson & J. Yen, “The effects of biological examples in idea generation”, Design Studies, 31, 2010, pp. 169–186. doi:10.1016/j.destud.2009.10.003
[48] S. Yilmaz & C.M. Seifert, “Creativity through design heuristics: A case study of expert product design”, Design Studies 32, 2011, pp. 384–415. doi:10.1016/j.destud.2011.01.003
[49] L. Zhao, J. Ma, T. Wang & D. Xing, “Lightweight design of mechanical structures based on structural bionic methodology”, Journal of Bionic Engineering, 7, 2010, pp. S224-S231.
[50] M. S. Martin & M. J. Namusonge, “Influence of innovation on small and medium entreprise (SME) growth”, International Journal for Innovation Education and Research, 2(5), 2014, pp. 31-41.
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How to Cite
Fernandes, R. B., & Ogliari, A. (2018). Enhancing creativity through Biological Stimuli during new products ideation. International Journal for Innovation Education and Research, 6(10), 332-350. https://doi.org/10.31686/ijier.vol6.iss10.1200
