Reflection on the Influence of the Artistic Atmosphere on the University Organization Development

• Pan Lei

  Zhoukou Normal University

  Author

• Emily B. Tan

  University of Santo Tomas

  Author

This article reflects on the influence of the artistic atmosphere on the university organization development, emphasizing that the artistic atmosphere should be regarded as the strategic objective. Universities must use technology and aesthetics to build an artistic campus environment, influence the values of its organization members through an artistic atmosphere, and then integrate the humanistic factors of artistic aesthetics and creative awareness in the university culture, awaken more humanized communication and interaction, and shape the behavior of organization members, ultimately make the members of the organization have a strong sense of collective creativity, finally improve the effectiveness of organization management to promote the development of the organization.

1. Emily B. Tan, University of Santo Tomas

   The Graduate School

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