Development and Breakthrough In Chinese Market For Online Video Recruitment Platform In The Era Of "Internet +"

• Ge Qiuping

  Central South University, China

  Author

• Luo Wenhua

  Central South University, China

  Author

With the help of "Internet +" technology, online video recruitment has overcome the defects of low coverage rate, high cost and poor effect of traditional recruitment mode.Compared with the traditional offline recruitment and general online recruitment, it is more flexible in operating mode, personnel screening, and decision-making mechanism. Better user experience, and higher quality of recruitment.Taking HireVue in the United States as an example, the online video recruitment platform has the potential of Chinese investment value and market development.However, there are economic and administrative barriers to entry, with high yields and high risks coexisting.In the future, we should consider those small to medium enterprises as the focus. Establishing multiple interaction modes; combining endogenous and exogenous financing; establishing a perfect credit system; And focusing on resource openness and privacy security.

1. Ge Qiuping, Central South University, China

   Professor, School of Public Administration

2. Luo Wenhua, Central South University, China

   School of public administration

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